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Supermarkets appeared about 100 years ago in America. A young man Clarence Saunders [self-service|came up|packaging|effectively|conception|analyzed|behaviour]with an unusual idea to create a new type of store — a supermarket.
Clarence Saunders came from a poor family and had to make a living from an early age. He had been working as a salesman and learning his customers' [self-service|came up|packaging|effectively|conception|analyzed|behaviour]for ten years. When all the information was summed up and [self-service|came up|packaging|effectively|conception|analyzed|behaviour], Saunders got a conception for the first full-service grocery store and soon patented it.
Clarence Saunders opened the world's first[self-service|came up|packaging|effectively|conception|analyzed|behaviour]grocery store, which was called Piggly Wiggly. Piggly Wiggly may sound unusual, but it is definitely a remembered name. The customers of this store appreciated all the benefits available there: open shelves, the ability to reach any goods and informative [self-service|came up|packaging|effectively|conception|analyzed|behaviour].