Fill in the gaps with the correct words. There are TWO extra words you do not need to use.

1 From the previous year to last year, Hovis’s profits ... .
2 Hovis believes that they will ... the advertising costs as profits increase.
3 Hovis sales were ... 11 per cent two years ago.
4 The relaunch led to a small ... in market share.
5 The Gorilla ad stopped the ... in Cadbury’s sales.