Задание

Read the text. Choose the title for each paragraph. There is ONE extra title.

The first generation to grow up as digital natives, those who experienced the internet as part of their daily lives at a young age. This generation, pretty comprised of people born after 1997, has spent much of their lives in front of screens, which has led to specific communication preferences. While at home, 65 percent of this generation prefer to communicate online more often than in person, growing up with lightning-fast internet and upload speeds may have impacted their preferences on speed in communication, as well.

However, in professional settings, their communication preferences are quite different when at work or when communicating with another generation, they choose face-to-face communication.

Those born between 1981 and 1996. So they stay connected to others digitally, it’s no surprise that a study by the Pew Research Center found that 92 percent of this generation own smartphones. The ease of texting or messaging others through online apps on smartphones, as opposed to calling over the phone, has had a significant impact on their communication preferences.

A separate study of this generation by BankMyCell found the majority of respondents didn’t answer phone calls because it was “time-consuming.” Similarly, in workplace settings, a survey by management consulting firm Korn Ferry found that they also often avoid face-to-face interactions, instead preferring to use online messaging software (55 percent) or e-mail (28 percent) to communicate with bosses or co-workers.

Members of this generation were born between 1965 and 1980 and were the first generation to incorporate digital technology in their youth. Generation became early adopters of email, and the simplicity affected the generation communication preferences as they grew into adulthood.

Email is this generation’s preferred form of communication, whether at work or in the comforts of home. According to an article from Getting Smart, this generation prefers receiving and using short, brief messages as opposed to lengthy ones.